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Points to ponder: small business computers

Points to ponder: small business computers

Buying a computer for a small business seems like a simple task. You work from a budget, go to a store, buy the computer, and assemble the components. This would be true for small businesses from decades past, but times have dramatically changed. To keep up, small businesses must make smart decisions when it comes to purchasing computers.

How automation helps with SMB marketing

How automation helps with SMB marketing

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time, effort, and can require significant financial investment. For a long time, marketing automation was something only enterprise-level businesses and corporations could afford, but with new technology, that’s no longer the case.

Are you using email signatures effectively?

Are you using email signatures effectively?

One thing that is rarely talked about are signatures used in email messages. Organizations often leave it up to their staff to set up a signature in their email software. While this might seem fine, how do you ensure that every email leaving your organization has a professional look and feel to it? Are the signatures boring without much detail? How do you control email signatures sent from mobile devices?

Research has shown that email signatures can be an effective marketing tool if used properly.

Office 365 Hub app released with Windows 10

Office 365 Hub app released with Windows 10

When you subscribe to Office 365 as an Insider, you now have access to a new Get Office App known as Hub, a management program that allows subscribers to try out the new management application for 365 users on Windows 10. Here’s the rundown on the new feature and what it can do for your business.

What major Paint updates can mean for you

What major Paint updates can mean for you

Updates to the Microsoft Paint program have been a long time coming, and finally, Microsoft has delivered. Recently, the company announced major innovations to this longstanding entry-level image editing program, and it renamed the application to Microsoft Paint 3D. If you find yourself wondering how the new Microsoft Paint 3D can benefit your business computing and IT work, here are some changes to Microsoft Paint that you might find useful.

E-commerce and AI: what you need to know

E-commerce and AI: what you need to know

One of the hottest topics in tech and in business is artificial intelligence (more accurately “machine learning” or AI). Many business owners are currently looking to this technology for its potential to improve customer communications, and it is predicted that by the year 2020, 85 percent of all interactions will originate from machine learning “bots.